Wednesday, 2 November 2011
Target Audience - Demographics & Psychographics
The demographics for my magazine will fall in the age group of 15 -24 as most college students are within this age range and then is the S.E.G they will fall into group E which are casual labourers and the unemployed as they not in full time employment. In the psychographics, in the value life styles, they will be in the group who are outer-directed because they are the people who belong and achieve. Maslow's Hierarchy of Needs' you will see that students fall into the category of either social because they need to belong and be part of a group or be part of the esteem group as will have self esteem, status, respect and admiration of others.
Market research into an existing College magazine contents page.
Page title at the top of the page with the date of issue – ‘CONTENTS’, ‘267 | OCTOBER 2008’
‘FEATURES’ section – Continuous colour scheme throughout that section (page numbers in red with names of articles in large, black, CLEAR font.
Thumbnail – Image at the bottom of the page. Image of a man lent against a pillar with text next to the image.
Main Image – ‘THE COURTEENERS’
Quotes from various articles – e.g. ‘’He’s just showing off’’ Liam Fray’s mum…
Page number giving reference to location of articles, with the name of that particular article – 16 CASH FOR QUESTIONS, 32 MY BRILLIANT CAREER, 42 AROUND WITH… etc.
Advertisement stating what is in all magazines – ‘EVERY MONTH’
Identify and explaining my choice of College to feature in the Preliminary task
I have decided the college I am going to use on my preliminary task. My chosen college is going to be Wyke Sixth Form College as i currently attend it and i feel i know the college well. My magazine is aimed at current year 11's from s wide variety of schools.
Wednesday, 26 October 2011
Market research into an existing College magazine front cover.
Masthead - ‘COLLEGE’ is the masthead on this magazine. This is specially designed typeface to be very recognisable and unique.
Dateline – ‘……..‘Month and year of publication.
Left Third – ‘A NEW KIND…’, ‘SMOKING…’ and ‘Avoid Sleeping…’ These are where the top headlines are printed.
Barcode - On the bottom left of the magazine. Read electronically and decoded into usable information.
Skyline - A line of text above the Masthead. This magazine does not have a skyline.
Cover Lines - Are distributed around the main image without detracting from it too much. ‘TUCKER MAX...’, ‘SHE’S 15…’
Flash - A star or circle that draws a reader’s attention. This magazine does not have a flash.
Font - Style and size of type face. ‘COLLEGE’ is in a large font and different bold colour compared to the other text on magazine.
Teaser - One word or phrase acts as an attention grabber.
Market research into an existing College magazine front cover.
Masthead - ‘COLLEGE’ is the masthead on this magazine. This is specially designed typeface to be very recognisable and unique.
Dateline – ‘……..‘Month and year of publication.
Left Third – ‘NYS’s FRESHMAN…’, ‘Spice Up…’ and ‘I’M GAY AND…’ These are where the top headlines are printed.
Barcode - On the bottom left of the magazine. Read electronically and decoded into usable information.
Skyline - A line of text above the Masthead. This magazine does not have a skyline.
Cover Lines - Are distributed around the main image without detracting from it too much. ‘TATTOOS...’, ‘ABC Family’s…’
Flash - A star or circle that draws a reader’s attention. This magazine does not have a flash.
Font - Style and size of type face. ‘COLLEGE’ is in a large font and different bold colour compared to the other text on magazine.
Teaser - One word or phrase acts as an attention grabber.
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